In an era where Digital Transformation is reshaping industries at an unprecedented pace, understanding and leading Digital change has become super critical. Research shows that digitally mature companies are 23% more profitable than their less mature counterparts, and over 70% of business leaders view Digital Transformation as a top priority not just for their organisation’s success but for its survival itself.
This course, designed for professionals across Industry sectors, offers an immersive journey into the world of Digital Transformation, equipping participants with the skills to navigate and lead in today’s dynamic Digital landscape through well designed content, Templates, Frameworks nourished with contemporary Industry Use cases & Case studies. The course has been crafted to also help the rapidly growing MSME sector to embark on their Digital Transformation journey with confidence.
The course begins with a foundational understanding of Digital Transformation, tracing its evolution and the drivers that make it essential across industries. Participants will explore key business concepts relevant to the Digital age, including the role of Data & Analytics, emerging technologies, and evolving business models. From Digital innovation to operational efficiencies and customer engagement, this course covers the spectrum of Digital strategies required to build resilient, forward-thinking organisations.
Through a blend of recorded lectures, Case studies & interactive live sessions, participants will gain insights into the concepts & application of Transformative technologies like AI and Data analytics, while also learning practical frameworks for industry-specific digital solutions. By the end of the course, participants will be equipped with knowledge & skills to implement digital initiatives in their respective organisations and future-proof their destiny in an increasingly Digital world.
Mode: This course comprises of 24 hours of recorded videos and 16 hours of ONLINE interactive sessions with the faculty.
Modules Covered:
MODULE-1: Introduction to Digital Transformation
MODULE-2: Digital Business Concepts
MODULE-3: Leading Digital Technologies & Trends
MODULE-4: Digital Product Management & Platform economy
MODULE-5: Design Thinking & Empathy led Innovation
MODULE-6: Digital Transformation Pillars in Industry
MODULE-7: Industry Case Study
MODULE-8: AI Concepts & application of AI in Industry including Generative AI
Course Start date: February 14, 2025
Time: Pre- recorded lectures will be released on a weekly basis and Online Live sessions on Saturdays (IST)
Last date of Registration: February 4, 2025
Name of the Faculty
Mr. Venkatesh Natarajan
Digital Transformation Evangelist
Ex-President – IT & Chief Digital Officer – Ashok Leyland
Venkatesh Natarajan or ‘VN’ as he is popularly known, is a Tech Visionary par excellence in the Industry. His 35 years of multifaceted experience in the Manufacturing industry includes 25 years of focused expertise in ‘IT & Digital led Business Transformation’.
VN as the Chief Digital Officer in Ashok Leyland Limited was responsible for evangelizing and turbocharging Digital Technology Practices and creating a pan-organization ‘Data Driven Culture’. He is extremely passionate about driving Digital resilience, excellence & innovation in the ‘New-Age’ Technology
domains of Connected Vehicles, Industry 4.0, AI and Analytics.
He is passionate about teaching/sharing his knowledge with the student community and is a visiting faculty in premier business schools that includes ISB & IIMs. VN is an extremely articulate communicator and a renowned speaker in many prestigious global Tech events. He currently serves on the Board of Companies both in the capacity of Advisor & Digital Transformation Evangelist.
Module Description
Module 1 : Introduction to Digital Transformation
Evolution of Digital Transformation
Key Driver of Digital Transformation
Industry Specific Digital Transformation
Module 2 : Digital Business Concepts
Case Studies of Success & Failures of Transformation
Understand Data & Analytics in Digital Transformation
Data Trends & Terminologies
Digital Business Concepts
Module 3 : Leading Digital Technologies & Trends
Introduction to different types of Digital Business
A Guide to leading Digital Technologies driving Industry Transformation
Module 4 : Digital Product Management & Platform economy
Digital Product Management & Platform Economy
Introduction to Case Study
Strategic Frameworks in successful Digital Transformation
Digital Transformation Principle
Module 5 : Design Thinking & Empathy led Innovation
Digital Transformation Strategy
Digital Maturity Assessment Framework
Digital Pillar 1 – CX Transformation
Introduction to Digital Innovation
Design Thinking in CX Transformation
Module 6 : Digital Transformation Pillars in Industry
Digital Pillar 2 – Process Automation
Digital Pillar 3 – Data Driven Organization
Digital Pillar 4 – Industry 4.0
Digital Pillar 5 – Connected Products
Digital Pillar 6 – Digital Workplace
Digital Marketing Concepts
Organization for Digital Transformation
Common Pitfalls to scale Digital Transformation
Module 7 : Industry Case Study
Technology in Smart Mobility – The Art of Possible
Digital Twins
Data Monetization
Importance of Cybersecurity in Industry
Module 8 : AI Concepts & application of AI in Industry including Generative AI
AI Use Cases in Industry
The Data-AI Nexus – 10 Mantras for Transformative AI Outcomes
AI Adoption Playbook – Key learnings & Best
Best Practices to drive AI Culture
Generative AI – A Practitioner’s Perspective
Intended Audience
Working professionals from various industries, including executives, managers, and senior leaders, who are rethinking digital within their business models and operations
IT professionals seeking to gain practical insights into Digital Transformation
Professionals from the MSME sector beginning their Digital Transformation journey
Consultants working with clients to help them transition, transform and scale their businesses leveraging Digital
Entrepreneurs, Start Ups and Business owners seeking to understand Digital disruption and strategically position their ventures in the Digital era.
Eligibility
Working professionals with over 5 years of experience
Fees
Course fee:
Rs 59,000/- (Rs 50,000 + 18% GST)
Register before 5th January,2025 to avail a discounted price of
Rs 59,000Rs 50,740/- (Rs 43,000 + 18% GST)
Certification
Certification of completion would be awarded to the participants on fulfilling the following criteria:
1. Attending and active participation during all the Live Online Interactive sessions.
2. Submission of Weekly assignments and Module Assessment for all modules.
3. Submit feedback forms for all Modules.
Certificate criteria for this course would be as follows:
Total % will be calculated from all 3 categories
(Assignments, Quizzes and Attendance of Live sessions)
Type of certificate that will be issued
75% -100%
Successfully completed
50% -74%
Completed
25% – 49%
Participated
<25%
No Certificate
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