Entrepreneurship

3,000.00

Prof. C Bhaktavatsala Rao

IIT Madras

*Additional GST and optional Exam fee are applicable.

SKU: IIT Madras Category:

Description

This course provides a detailed overview of entrepreneurship as the foundation of business growth and value creation in the national economy. It provides multiple constructs for entrepreneurs to be successful, and pathways for their companies to achieve sustainable growth. Each week/module of the course will cover one specific theme/topic with conceptual perspectives as well as practical examples.

Upon successful completion of the course, the student will gain an expansive and deep appreciation of entrepreneurship, and its pivotal role in the economy. The student or aspiring entrepreneur will be able to approach entrepreneurship with clarity and focus, and an enhanced understanding of the key success factors as well as possible risks and potential mitigation strategies. A practising entrepreneur is likely to be able to navigate the opportunities and challenges of entrepreneurship more effectively with the additional insights available.

INTENDED AUDIENCE

Newly graduating UG and PG students, including MBA students; employed professionals seeking to set up their own enterprises; entrepreneurs and start-up founders seeking additional perspectives.

PREREQUISITES

No special pre-requisites except that the participants must be preferably in the Third or Fourth Year of UG.

INDUSTRY SUPPORT

Start-ups may give weightage to this course

ABOUT THE INSTRUCTOR

Dr. C. Bhaktavatsala Rao received his Ph.D. Degree in Industrial Management and M. Tech. Degree in Industrial Engineering from the Indian Institute of Technology Madras, Chennai. He received his B.E. Degree in Mechanical Engineering from Sri Venkateswara University, Tirupati.

Dr. C. B. Rao has over forty-four years of diversified experience in strategic and operational leadership of large reputed companies, including global multi-national corporations, in India. Dr. Rao is a prolific writer with over one hundred and thirty publications in economic and business dailies and refereed journals. He has authored and published seven books under his LeaderCrest banner over the last thirty-six months.

Dr. C. B. Rao is currently Dr. Ajit Singhvi Chair Professor in the Department of Management Studies at the Indian Institute of Technology Madras, Chennai. Dr. Rao also supports select global and Indian corporations as Senior Advisor.

Certification Process

1. Join the course
Learners may pay the applicable fees and enrol to a course on offer in the portal and get access to all of its contents including assignments. Validity of enrolment, which includes access to the videos and other learning material and attempting the assignments, will be mentioned on the course. Learner has to complete the assignments and get the minimum required marks to be eligible for the certification exam within this period.

COURSE ENROLMENT FEE: The Fee for Enrolment is Rs. 3000 + GST

2. Watch Videos+Submit Assignments
After enrolling, learners can watch lectures and learn and follow it up with attempting/answering the assignments given.

3. Get qualified to register for exams
A learner can earn a certificate in the self paced course only by appearing for the online remote proctored exam and to register for this, the learner should get minimum required marks in the assignments as given below:

CRITERIA TO GET A CERTIFICATE
Assignment score = Score more than 50% in at least 9/12 assignments.
Exam score = 50% of the proctored certification exam score out of 100
Only the e-certificate will be made available. Hard copies will not be dispatched.”

4. Register for exams
The certification exam is conducted online with remote proctoring. Once a learner has become eligible to register for the certification exam, they can choose a slot convenient to them from what is available and pay the exam fee. Schedule of available slot dates/timings for these remote-proctored online examinations will be published and made available to the learners.

EXAM FEE: The remote proctoring exam is optional for a fee of Rs.1500 + GST. An additional fee of Rs.1500 will apply for a non-standard time slot.

5. Results and Certification
After the exam, based on the certification criteria of the course, results will be declared and learners will be notified of the same. A link to download the e-certificate will be shared with learners who pass the certification exam.

CERTIFICATE TEMPLATE

Course Details

The course structure and content covers, over a period of 12 weeks, the following 15 modules.

Module 1: Entrepreneurial Journey
Module 2: Entrepreneurial Discovery
Module 3: Ideation and Prototyping
Module 4: Testing, Validation and Commercialisation
Module 5: Disruption as a Success Driver
Module 6: Technological Innovation and Entrepreneurship – 1
Module 7: Technological Innovation and Entrepreneurship – 2
Module 8: Raising Financial Resources
Module 9: Education and Entrepreneurship
Module 10: Beyond Founders and Founder-Families
Module 11: India as a Start-up Nation
Module 12: National Entrepreneurial Culture
Module 13: Entrepreneurial Thermodynamics
Module 14: Entrepreneurship and Employment
Module 15: Start-up Case Studies

BOOKS AND REFERENCES:

  1. Zero to One: Notes on Startups, or How the Build the Future by Peter Thiel
  2. The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries
  3. India as Global Start-up Hub: Mission with Passion by C B Rao
  4. Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance
  5. Steve Jobs by Walter Isaacson
  6. Innovation and Entrepreneurship: Practice and Principles by Peter F Drucker
  7. The Innovator’s Solution: Creating and Sustaining Successful Growth by Clayton M Christensen

Reviews

There are no reviews yet.

Be the first to review “Entrepreneurship”